AE screens should verify a track record and a repeatable process. Ask for numbers, ask about lost deals, and listen for how the candidate runs discovery and manages a pipeline.
Last reviewed 2026-09-10
Listen for: Specific numbers, context on territory and team, honesty about misses.
Listen for: Match with your sales motion.
Listen for: Discovery depth, multithreading, champion building.
Listen for: Ownership, insight, no blame on product or price alone.
Listen for: MEDDIC, SPICED, or similar, applied thoughtfully rather than recited.
Listen for: Defined stages, exit criteria, weekly pipeline review.
Listen for: Trades value for concessions, protects price, stays calm.
Listen for: Collaborative, gives credit, sets clear handoffs.
Listen for: Self-generated pipeline, not just waiting for leads.
Listen for: Coherent story aligned with the opportunity.